make your book more visible

Take your book from hidden secret
to THE ONE on everyone’s reading list

You might be feeling overwhelmed, clueless, and lacking confidence in marketing your book. You know it deserves to reach a broad audience, but you’re not sure how to make it happen.

Experience the thrill of seeing it gain popularity. Become confident and armed with the knowledge and tools to make it visuable.

Imagine your book gaining increased visibility, capturing the attention of readers, and generating a growing fan base. If you’re struggling to effectively market it, you’ve come to the right place! Together, we’ll work towards achieving a realistic and attainable goal of expanding your readership and building a strong foundation for success.

Make your book more visible

Visibility is crucial for the success When it is visible, it has a greater chance of being discovered by potential readers.

Increased visibility means more people are aware of you and your book, leading to higher chances of attracting interest, generating sales, and building a strong reputation as an author. Moreover, it opens doors to exciting opportunities, such as word-of-mouth promotion and media attention.

By making your book more visible, we can maximize its potential and help you achieve the success it deserves.

Explore the magic of the Magical Marketing Master and craft your own successful recipe for promoting your book. Follow the plan, execute it, and experience the enchantment: your book becomes remarkably visible. Reach more readers, pique interest, and let your book shine with the power of effective marketing.

Take your book from hidden secret to THE ONE on everyone’s reading list

Embark on a transformative journey with the Magical Marketing Master. This course offers 12 modules, designed to make book marketing as delightful as a fairy tale.

I teach you how to make your book more visible. I’ll show you easy and effective ways to promote your book and get more people interested in it. You’ll learn how to stand out from other authors, increase your sales, and build your reputation. Together, we’ll unlock the secrets to getting people talking about your book and even more opportunities for your book. Let me help you make your book a success!

📚 Finding Your Ideal Reader

Who is the best reader for your book? You gain insights into why identifying your audience is crucial.

This will help you tailor your promotional efforts and customize them to resonate with your ideal readers. Let us guide you with simple and powerful strategies to maximize your book’s visibility and success by connecting directly with your specific audience.

📲 Use Social Media

Use social media’s power to create buzz for your book. You learn effective strategies for platforms like Facebook, Twitter, and Instagram, but also TikTok and Threads.

Learn how to craft engaging content, resonate with your target audience, and encourage them to join discussions about your book. By leveraging social media wisely, you can expand your reach, boost reader engagement, and drive book sales.

🎨 Author branding

Develop a strong brand as an author.

Building a strong author brand through clear and consistent branding helps readers recognize and connect with your unique writing style, creating trust and loyalty among your audience.

Meet your teacher

I am Esther van der Ham, an accomplished publisher in the Netherlands and a seasoned author/illustrator.

I bring my expertise in book publishing, especially on complex topics, to help you sell your books and reach wide audiences. Let me guide you towards achieving the same level of success that I have attained in the industry.

Reviews of the Magical Marketing Master

Gerda Keurentjes about the Magical Marketing Master

I was overjoyed when my book was published. It was a delight to hold this ‘end result’ in my hands. However… that’s not the end, at least not if you believe your book is worth being sold.

I love creating stories and enjoy writing, but honestly, marketing is not my strong suit! That’s why I was incredibly grateful for the help I received from Esther van der Ham! It’s amazing that she doesn’t let her authors struggle but rather wants to assist them and share her knowledge.

She knows how to explain things step by step, is involved, and brimming with new ideas. Recently, she even established the ‘Droomvallei clubhouse’. Not only does it provide a platform for authors to connect with each other, but it also offers a wealth of information. Personally, I benefited greatly from all the tips, Zoom meetings, courses, videos, and e-books that Esther made available.

The exciting part is that I now have my own website, thanks to the help of Esther

Thea van Bodegraven about the online support group

Droomvallei has a private section within the members’ area dedicated to authors, where Esther provides a wealth of information on book marketing. This includes courses and blogs.

Additionally, authors can ask questions and engage with each other. The goal? To make marketing easier and more enjoyable. For me, it’s a great way to stay aware of my book marketing efforts.

Because, yes… Writing a book is one thing, but getting people to buy it is another.

Thea Uri about the Magical Marketing Master

When publishing a book, book marketing comes into play. For many authors, this is a new and unfamiliar territory where they could use some assistance.

Publisher Esther van der Ham guides in an inspiring and clear manner throughout this process. Recently, she established an online community/course. There, she explains how to bring more attention to a book and achieve higher sales figures. She provides guidance on creating a personal website, crafting engaging and recognizable social media posts, podcasts, blogs, and much more. All of this is delivered through Zoom meetings, courses, videos, and articles where she incorporates examples from her own work. Additionally, authors always have the opportunity to ask questions.

In summary, it’s a valuable, meaningful, and positive environment where authors and the publisher collaborate optimally.

This are all the modules of the Magical Marketing Master for authors:

Module 1: Your ideal reader.
Learn how to identify and understand your target audience. This is the first and most important step in book marketing because you need to know for whom you’re writing. With this insight, you can communicate more effectively and sell your book better.

Module 2: Social media + Canva templates.
Explore the power of social media for book promotion. We provide you with Canva templates to create professional-looking posts. Social media is indispensable for contemporary authors, as it offers a direct link with readers worldwide.

Module 3: Author branding.
Develop a strong brand as an author. Clear and consistent branding can help you stand out and build a loyal reader base.

Module 4: Press release + examples.
Learn how to write an effective press release to attract media attention. A well-written press release can increase your visibility and reach new readers.

Module 5: Blogging + inspiration.
Discover how to use blogging to establish yourself as an author and build an audience. A blog is a great way to share your writing skills and create a community of loyal readers.

Module 6: Making and using promotional material.
Create effective promotional material with our Canva templates. Well-designed promotional material can help your book stand out in the crowd.

Module 7: Gaining and using book reviews.
Learn how to get book reviews and how to handle them. Reviews are crucial for the visibility and credibility of your book.

Module 8: Signing and gatherings.
Discover how to organize reader gatherings and signing sessions. These are fantastic ways to make personal contact with your readers and win new fans.

Module 9: Networking.
Learn the art of networking to make contacts in the book world. A good network can give you access to unseen opportunities and advance your career as an author.

Module 10: Email marketing + examples and inspiration.
Discover how to write engaging emails that your readers will appreciate. Email marketing is a powerful tool for authors to keep readers informed and maintain long-term relationships.

Module 11: Content marketing.
Learn how to create and use valuable content to promote your book. Content marketing is an effective way to attract readers’ attention and engage them with your book.

Module 12: SEO for your book.
Discover the principles of SEO and how to apply them to increase your online visibility. Good SEO can ensure more people find your book when they search online.

🌈 BonuseS 🌈

A printable book promotion planner and journal. Organize your tasks, set achievable goals, track your progress, and reflect on your experiences—all in one convenient journal. With this planner by your side, you’ll stay focused, motivated, and on track to successfully promote your book.

Online Support group.

Connect with other authors, get helpful feedback, access resources and tips, collaborate and make fans, share your milestones and successes with a group of people who understand the challenges and joys of being an author.

Past Drops

✨ Let's recap how you're going to make your book the talk of the season ✨

Expert Guidance: Learn from Esther, who has a wealth of experience and expertise in publishing and marketing books.
Comprehensive Modules: Each module is meticulously designed to cover vital aspects of book marketing.
Community Support: Be a part of a community of like-minded authors and grow together.
Exclusive Bonuses: Get access to bonuses that supercharge your marketing efforts.

It’s time to turn the pages and write your success story. Enroll in the Magical Marketing Membership and let your book capture the hearts of readers worldwide.

Don’t miss out on this opportunity to make your book the next sensation!